... here’s the 4-1-1
Marketing has ALWAYS been essential. But the old methods of advertising- quaint and sentimental hand-drawn ads, value-toting products, and even the 1970s grand invention of telemarketing- are all minor methods these days. Of course it’s completely fine, and even wise, to invest in some good old-fashioned banners and commercials. But as we’re in the 21st century, one of the first things you must learn in modern marketing is this: social media is the KEY to any successful marketing plan. This is no exaggeration. Though commercials and printed ads have their place, the amount of power social media has under its belt is really staggering. Statisticians and their studies are continually pumping out numbers like these:
- Americans spend 230,060 YEARS online every month!
- The average American spends nearly 3 hours every day on social media ALONE.
- 18% of time spent online is on social media.
It has become paramount that you have a social presence in the world!
How Your Powers Can Be Maximized with TCN
One of the words thrown around a lot in the Internet marketing world is this: BRANDING. Branding means creating a name, a customized feeling, an automatic connotation that the world associates with YOU. Branding and social media development and management go hand-in-hand. Internet marketing is about branding your company and product through the design of your digital presence. This means that great marketing isn’t just slapping a page onto Facebook or building a profile on Google+. Great marketing in the modern social media world is about creating a unified front, a brand that is spread all across the internet, a customized plan of presentation that puts your best face forward.
TCN is here specifically to help you do this! We’ll invest our time into carefully determining what your brand is, who you want to reach, and how you want to be seen by the world. Then, with this customized front, we’ll build you a well-organized focused and spearheaded marketing approach to the social media world.
Two Things That Make Social Media with TCN Great
First of all, let’s be realistic- who wants to babysit a social media presence? You can’t just set up one page on one site and be done. Social media mastery means hitting all the networks across the Internet and then doing it again and again. Social media is about constantly updating, promoting, and reminding the world that you’re still their best option for services or goods. Without the training or practice, social media can take up gobs of your time. Of course, you could hire an employee to work full time at carefully cultivating your social media pages. But frankly, that’s a waste of your money. Instead of putting another person on your payroll, TCN is here to help you wash the web in your colors and keep up with your competitors through regular maintenance.
Second, branding is really important. Think of the biggest, most successful companies you know: Disney, Apple, McDonalds, Geico. You can immediately call to mind their company logo, their colors, the way they make you feel with their funny/happy/sentimental/progressive/(insert adjective here) commercials. Can your customers do this with you? Do you have the kind of presence that will remind people that you’re not just a small business out of Rochester, Fort Worth, or Isla Morada, but you’re a presence seen across the web? That you’re a presence in their homes? With TCN, you can develop your branding quick and clever and good enough for all to remember.
In the end, remember this: sometimes DIY-ing is a good thing. When you’re painting your home or replacing an air filter on your own, then go right ahead; who are we to stop you from being a productive person? But when it comes to marketing your business and growing despite the competition, don’t waste time under the false pretense that Internet marketing is a DIY-able deed. Social Media Development and Management is a careful and essential process. Do it wrong and you might not catch up in time. Do it right and you’ll see the results in your financial reports for years to come. Build it with TCN and we’ll guarantee your satisfaction!
if you have questions or concerns about how you're managing social media contact or call the experts at TCN